Be a True Blue Beauty with Illamasqua's New Blue Nail Varnishes

For nail color, the fall season is all about being blue. Shades of blue adorn the talons of stylemakers and trendsetters on city streets everywhere. Illamasqua will keep you a true blue beauty with the two editions to their beloved Illamasqua Nail Varnish Collection - Noble (cornflower blue) and Cameo (turquoise blue).

Illamasqua’s Director of Product Development, David Horne specifically mixed these two complimentary hues to compliment Illamasqua’s range of over 50 bold shades of chip resistant, long wearing nail varnishes. Illamasqua US Nail Ambassador, Fleury Rose suggests pairing the two colors together. Check out the tutorial video below

“It’s fun to play with the two shades together; I would recommend a modern french manicure or using Noble as an accent nail while painting the rest of the hand in Cameo. Blue nails just add the perfect pop of color! Featuring Illamasqua’s highly pigmented formulation both varnishes are true to color with just two coats, which is often hard to find in a blue varnish.” – Fleury Rose, Illamasqua US Nail Art Ambassador.


Noble and Cameo are sold exclusively at Sephora, Sephora inside JCP and online at www.sephora.com and retails for $14.00.

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Beauty Bar’s Fashion’s Night Out with Scoop NYC

Are you celebrating Fashion's Night Out in the meatpacking District? Beauty Bar will be on site at all four of Scoop’s Washington Street stores for an exciting block party with musical performances from 6pm to 9pm. Beauty Bar will be giving out deluxe beauty samples including Deborah Lippman nail polish, Jane Iredale Mascara, Arcona cranberry toner, etc as well as a bounce back card to shop the site with an appearance by Zac Posen at the Scoop’s women’s store on 861 Washington Street.

The highlight of the evening will be a performance by Brooklyn-based band St. Lucia, which will treat consumers to an infectious electro-pop beat. The band will be decked out in the newest AG styles available at Scoop. Customers who make an AG purchase at the Scoop NYC men’s and women’s stores during the event will receive a complimentary AG tee for men or tank top for women as a gift with purchase (while supplies last). In addition, acclaimed DJ Mick Boogie will be spinning all night as customers shop and enjoy cocktails by Tequila Avión.

At the Scoop NYC Street Store, expect to see ballerinas dancing in Yosi Samra flats with a personal appearance from the designer himself. To add to the excitement, Yosi will offer a free pair of Yosi Samra flats for the first 50 consumers who purchase a pair of flats that evening.

Beyond Vintage will also be celebrating its newly opened pop-up shop within the 875 Washington St. Scoop location. The fashion bloggers behind Born & Bread, Julie and Lauren, will host a champagne party with Beyond Vintage designer and founder Elizabeth Klein. The first 50 customers to purchase Beyond Vintage at the event will receive a free Beyond Vintage custom-made baseball tee.

Events will take place on the sidewalk in front of and inside Scoop NYC locations on 861, 873 and 875 Washington St. (near 14th Street), New York City.

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Sinful Colors 2012 POPTastic Summer Collection

Get some bold color in your life without destroying your budget with eye-popping, jaw-dropping, tip-delighting bright nail polish hues from Sinful Colors. Say hello to the electrifying colors of their POPTastic Summer Collection

The POPtastic collection consists of 8 shockingly rich color with some serious shine and includes:

• Citrine: A bold, but wonderfully wearable, slice of juicy delight
• Why Not: A matte turquoise that pops
• Let's Meet: Sunshine at its finest
• Outrageous: A poppy, fresh bubble-gum shade
• Energetic Red: A classic fire engine red
• Exotic Green: Move over Grover, a take on the classic tree & plant inspired shade
• Dressed To Kill: Hello Kitty never had it so good with this shade of pink
• Clementine: Everything a citrus fruit should be: juicy, bright and zesty

Mesmerize with your hands when you flash your brilliant nails. Be bold, be shocking, be electrifying. All Sinful Colors hues are available for $1.99 at major drug and mass-market stores nationwide such as Target & Walgreens.

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Have a Sparkling Summer with China Glaze's Crackle Glitter Collection

China Glaze takes crackle technology to the next level. China Glaze® Introduces Four New Crackle Glitter Polishes, a third-generation polish that pairs the edgy innovation of crackling nail lacquer with glamorous glitters. Add some serious sparkle and shine to your tips and toes

The four shimmering shades include:

• Luminous Lavender: Luscious light purple
• Jade-d: Radiant bright green
• Glam-More: Bold fuchsia
• Gleam Me Up: Bright sky blue

Create glamorously different looks with just one sweep of China Glaze® Crackle Glitters. Layer over different base colors to create bold styles. Use a lighter coat to create a fine crackle, a thicker coat for a deep shatter effect. Brush sideways or on an angle to create different looks. As versatile and edgy as their biggest celebrity fans, China Glaze® Crackle Glitters add a spark(le) to one of the hottest nail art trends!

The China Glaze® Crackle Glitters nail polish retails for $9.00 and is available now.

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Red Carpet Manicure's Guide to Patriotic Drag Art Nails

Hey All, Nelly here with a trend I'm excited to try this holiday. The newest and hottest nail polish trend out now is Drag Art and in celebration of The July 4th holiday (and the fact that I will be doing this trend myself), I present Red Carpet Manicure's Guide to Patriotic Drag Art Nails. You may remember me writing a few times about the awesomeness of Red Carpet Manicure, the first at-home LED gel system. Danielle Candido, a Red Carpet Manicure's Nail Technician has presented a step by step guide to achieve the Patriotic drag nails look for the 4th of July.

Photo Courtesy of http://nailartgallery.nailsmag.com/fcnails/photo/211940/red-white-and-blue-drag/user

To begin, you need the colors

The above three colors are: Red Carpet Reddy, White Hot and Drop Dead Gorgeous

1.  Paint the whole nail with Red Carpet Reddy 
2. Before curing the second coat of color, take a striping brush and lay down a stripe of Drop Dead Gorgeous. Do not cure this layer. 
3. Clean the brush and lay down a stripe of White Hot either right next to the first stripe or even down the center of the first stripe. Do not cure this layer. 
4. Clean the brush. 
5. Next, with the thin edge of the flattened striping brush, pull the tip of the brush through all the lines in a pre-determined pattern and cure. 
6. Apply a thin coat of Brilliance Top Coat. Cure and wipe with Purify 

And that is it. You can drag the lines horizontal, vertical or diagonal - whatever your heart desires. Happy July 4th.

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Sally Hansen Launches Magnetic Nail Color and Facebook App/Contest

Hey my fellow nail polish fiends, some very interesting news today. Sally Hansen has created a Magentic Nail App/contest on their Facebook page. We all know the magnetic trend is just so hot right now and since Sally Hansen is always so on point with nail trends, this was a given.

FOLLOW THESE BASIC STEPS TO BE ENTERED INTO THE #GETMAGNETIC CONTEST:

1. Register your name, e-mail and username on Sally Hansen's Facebook App: https://apps.facebook.com/sallyhansen/

2. Visit the Instagram app, snap a photo of your nail art and include #GetMagnetic into the caption

3. Show the "Love!" for your favorite nail art photos on the Facebook App: https://apps.facebook.com/sallyhansen/

The contest ends on 9/17 and the grand prize is $1000!

Create a gorgeous 3D nail art effect in just seconds using these Sally Hansen magnetic polishes. This unique formula has been specially developed with metallic particles to create a pattern on the nail using magnetic forces. As the magnet is held over the nail, the iron filings in the formula gravitate toward the magnet forming the pattern/design secretly hidden in the magnet for an astonishing finish!

AVAILABLE SHADES: Ionic Indigo, Red-y Response, Kinetic Copper, Silver Elements, Golden Conduct, Electric Emerald, Graphite Gravity, Polar Purple 

Each Magnetic Nail Polish retails for  $9.99 and is available at Drugstores nationwide.

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China Glaze's Hot Hues | Summer Neons Nail Lacquer Collection

Electrify your summer with the sizzling colors from the China Glaze® Summer 2012 collection, Summer Neons. Featuring 12 new sizzling shades perfect for surf, sand and nightlife, the all new free of DBP, toluene, and added formaldehyde hot hues in China Glaze® Summer Neons include:

Pink Plumeria: Light pink with gold shimmer
Under the Boardwalk: Fluorescent raspberry
Splish Splash: Bright sky blue shimmer
Love’s A Beach: Sizzling hot pink
Hang-Ten Toes: Bubblegum neon with iridescent purple shimmer
Beach Cruise-r: Glimmering fuchsia grape
Orange You Hot?: Bright orange with attention-grabbing gold glimmer
Surfin’ For Boys: Glistening bright coral
Flirty Tankini: Shimmery strawberry smoothie pink
Ride the Waves: Dark ocean blue
I’m With the Lifeguard: Glimmering lime green
Sun-Kissed: Hot highlighter yellow

Also available is an 8-piece box collection, which retails for $56.00, featuring Under The Boardwalk, Ride The Waves, I’m With The Lifeguard, Sun-Kissed, Orange You Hot?, Surfin’ For Boys, Flirty Tankini and Pink Plumeria. 

Individual polishes retail for $7.00.  China Glaze® Summer Neons is available now at fine salons and beauty supply stores nationwide. China Glaze is. For more information, visit: www.chinaglaze.com or follow China Glaze on Facebook and Twitter: http://twitter.com/ChinaGlaze.

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Sally Hansen “Show Your Colors” Cheerleading Competition

Sally Hansen knows that you’re a nail color fanatic and is giving you the chance to celebrate your obsession and let your colors shine through an exclusive cheerleading competition.

Sally Hansen is joining forces with leading cheer authority Varsity to host the “Show Your Colors” cheerleading competition, inviting fans everywhere to submit an original cheer featuring Sally Hansen and upload a video of themselves performing the cheer.

Just visit sallyhansencheer.com to submit your cheer, share the video with friends to get the most votes and win the grand prize: $1,000. Three runners up will also receive a bag filled with Sally Hansen products, giving you one more thing to cheer about.

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Brooke Burke Brightens Up with Sally Hansen Complete Salon Manicure

Brooke Burke, mom, actress and host of Dancing with the Stars, relies on Sally Hansen Complete Salon Manicure to get her hands and feet ready for the summer!

Complete Salon Manicure is an all-in-one formula that combines the components of a professional salon manicure—base coat, strengthener, growth treatment, rich color and top coat in a single multi-tasking polish. Save time by skipping the nail salon with this 5-step color in one. Be bold this summer with bright colors like Calypso Blue, Back to the Fucshia, Grass Slipper, and All Fired Up.

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Illamasqua’s Naked Strangers Collection Nail Varnish at Sephora

Illamasqua presents the Naked Strangers Collection, a place where alter egos are laid bare and naked flesh is a source of unashamed inspiration.

Nail Varnish $14.00 - Dress up your nails and explore your fantasies with our award-winning Nail Varnishes. Are you Mongamous (creamy flesh pink), Faithful (coppered metal) or Swinger (glistening platinum gold - not pictured)? Apply a lustful layer then answer our question.

In this delicate tipping point between intimacy and pleasurable detachment, we revel in the unknown; exploring the distance between pure Monogamous, gilded Faithful and uninhibited Swinger. Exposed nude tones, adorned with rich licks of gold, leave you gasping for more. Don’t restrain yourself. Unless, of course, you enjoy it.

The Naked Strangers collection became available May 31, 2012 at Sephora and Sephora.com

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Zoya Nail Polish Pinterest Contest - Make the Ultimate Trio

Get ready for some fun in the sun! Re-pin your favorite Summer 2012 Beach and Surf Collection colors to help Zoya Nail Polish create a beachy-chic mini (.25oz bottles) trio that will seriously amp up your summer style...

What you need to do:

1. Follow Zoya on Pinterest 
2. Re-pin your must have Beach & Surf shades from the Zoya Pinterest Collection Board onto any board of choice. 
3. The top 3 most re-pinned shades will determine the trio shades! 
4. 2,000 trios of the unique combo selected by Pinterest followers will be given away *FREE! 
5. There's a catch... 20,000 re-pins TOTAL must be reached between all 12 shades for the giveaway to take place! 

Happy Pinning! The promotion ends Monday June 5, 2012 at 11:59pm EST. Pinterest Collection trio and code will be announced Monday, June 11th. IF the re-pin goal is met. Don't forget to spread the word! 

*Shipping & Handling fees apply. 

Terms & Conditions
*This contest is valid on Zoya's Pinterest page ONLY from 5/22/12 - 6/05/12 11:59pm EST. Giveaway is contingent to number of re-pins achieved - Promotion code will be released on the Zoya Pinterest Collection Board. Mini trios (.25oz bottles) will be available while supplies last. Limit one promotion per account and household. Consumer orders only. Not valid with any other coupons, codes or promotions. Orders with promotion codes are not eligible for returns or exchanges. We are not responsible for incorrect addresses or credit card entry errors. Code must be entered at the time of purchase. Please allow up to 4 weeks for shipping if volume warrants it.

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Salon Perfect is Blooming with Nail Color this Spring

You may know the brand Salon Perfect as makers of amazing collections of lash and brow products but did you know they also make Nail lacquers? That's right, Salon Perfect introduces the Limited Edition Blooming with Color, a collection of brilliant bright and soft pastel colors for Spring 2012. There's nothing like a fresh manicure with a bright, energetic polish to perk you up or a soft romantic pastel. It features 14 rich crème shades sure to put a spring in your step.

The rich crème shades include:

Perfectly Peach – Delicate peach
Lemon Zing – Sunny yellow
Kiwi Lime – Vibrant green
Blue Mint – Cheerful mint
Berry Blue – Classic periwinkle
Purple Sorbet – Dark lilac
Lavender Icing – Soft lilac
Spicy Tomato – Juicy red
Tangy Tangerine – Tart orange
Sour Apples – True blue-green
Blue Raspberry – Vivid azure
Plum Sorbet – Magenta with purple shimmer
Berry Pink – Bold flamingo pink
Bubblegum – Honeysuckle pink

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